Digital Marketing & AI
From SEO and social media to AI-powered campaign tools — a practical grounding in modern digital marketing, capped by live campaign planning and execution.
Overview
This certificate programme prepares 10+2 and undergraduate students from any discipline to plan, execute, and measure digital marketing campaigns. It covers the full modern marketing stack — search, social, content, email, and analytics — alongside AI tools that are reshaping how campaigns are built and optimised today.
Duration
6 Months
Eligibility
10+2 or Undergraduate, any discipline
Format
Live Campaigns & Case Studies
Industrial Interactions
Expert Sessions & Masterclasses
Sessions delivered by working industry professionals and agency specialists.
Live Projects & Case Studies
Real campaigns and case studies that turn marketing theory into applied practice.
Corporate & Agency Exposure
Corporate visits and agency exposure alongside internship opportunities.
Industry Mentoring
One-on-one mentoring from industry professionals to guide campaign work and career planning.
Course Highlights
- Search Engine Optimization (SEO) & Search Engine Marketing (Google Ads).
- Social Media Marketing (Meta, Instagram & LinkedIn).
- Content Marketing & Copywriting.
- Email Marketing, Automation & AI Tools.
- Website & Landing Page Management.
- Google Analytics & Performance Tracking.
- Brand Strategy & Online Reputation Management.
- Live Campaign Planning & Execution.
How to Enrol
Open to 10+2 and undergraduate students from any discipline — no prior marketing experience required. Contact the admissions team to check current batch dates.